Outreach

Apr 7, 2021

21 Small Business Marketing Tools You Need in 2022 [Tried & Tested]

Marketing tools are the great equalizer for a small business.  Using the right tool appropriately can allow you to level the playing field to compete with the heavyweights in your industry and put your business’ growth on steroids (don’t worry, no lifetime bans here).  In this guide, we’re going to look at the best digital […]

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email testing

Mar 26, 2021

3 Test Email Message Samples To Check Before Sending (+ 6 Tools to Try)

How many times did you happen to see an email with badly written copy, poorly rendered images, or broken links? It happens all the time, in fact, 80% of emails have at least one typo or a broken link or image in them. But such a blunder can cost a company a spoiled reputation no […]

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Feb 11, 2021

How to Sell on Instagram DM in 2021 [w/ Examples and Templates]

If your business is on Instagram, but you’re not using direct messages (DM) to talk to your followers, you’re missing out on one of IG’s most exciting features.  What is a DM? DMs allow you to chat directly to customers on a platform where many of them spend hours every day. You can use DMs […]

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Oct 30, 2020

Disadvantages of an Instagram Business Account

Nobody can deny Instagram is an effective marketing machine and that Instagram for Business is the turbocharged version. But business owners should be mindful about setting up an Instagram Business account and examine the pros and cons before taking the plunge.

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